COMPETITION IN VR INDUSTRY IS YOUR ADVANTAGE

“What should I do if there is already a VR club in my city?”

This is a question that we often get asked, and it's understandable. No one wants to take a risk by opening a new business in a crowded market. However, let's take a look at this situation objectively.

The presence of a competitor can be seen as a positive sign. It means that there is demand for virtual reality entertainment in the city, and people are familiar with this concept and willing to pay for it. In fact, some of the work to create the market has already been done – people know what VR is, have experienced it, and are looking for more experiences.

What is your advantage over competitors?

Competition in the entertainment industry isn't necessarily a disadvantage; it can be a sign of profitability. There are plenty of restaurants, fitness centres, and movie theatres in every city, and they all have their own unique customer base. People's interest in certain formats increases as more options become available in the entertainment market. With the emergence of several VR venues in the city, attention to virtual reality as a leisure activity will increase. Residents will be comparing different options, trying new things, and choosing the best.

How does WARSTATION stand out from other clubs?

WARSTATION is more than just a VR club where visitors can spend a few minutes in virtual reality. We offer arenas with game sessions that last from forty minutes, closer to esports than simple entertainment. Players return again and again to try new modes and improve their scores. But the most significant difference is that WARSTATION's partners offer customers complete entertainment packages. These aren't just short games; they're comprehensive programmes that include extended gaming sessions and an all-inclusive experience. This approach allows us to achieve a high average revenue of $130 per event, which makes the arena not just a place for entertainment but also a place where some of the most memorable and warm moments are created.

As a practical example, we can cite the WARSTATION virtual reality arena in a small village, which has been operating for a year. Although the population of the village is less than 5,000, this has not prevented our partner from successfully operating and growing their project. The key to success lies in understanding and catering to the audience, as even small towns and villages have a demand for modern forms of entertainment.

Now let's try to assess the potential of your region. Picture your city or district as a collection of small but growing communities, each a potential market for your business. Even if a competitor has established itself in one of these communities, there are still plenty of other opportunities available.

Moreover, it's highly unlikely that a competitor would be able to seriously challenge your presence on the market. This is because WARSTATION offers the best products on the market. Our content is unique, and our games are meticulously crafted, ensuring a flawless user experience.  Customers tend to visit our VR clubs to enjoy the superior quality of our products and services, which can only be provided by our franchisees.

To sum up, opening an arena in a city with tens or hundreds of thousands of residents presents a tremendous opportunity for success. There is definitely a place for everyone, and the leading position will go to the one who provides the highest quality service. We can't reveal all the details in this article, but with the support of our team, achieving success won't be a challenge.

In our experience, customers seek variety. They don't stick to one place and are willing to try new things in search of the best experience. Even if your city already has a VR club, that doesn't mean the audience is fully satisfied. They are simply looking for a more advanced product. WARSTATION partners provide exactly that: unique gaming experiences and top-notch service that you'll want to return for more.

If you're interested in becoming one of our partners, leave us a message!